You Run = You Help. How Participants Of the Race In Tel Aviv Raised About $15,500 To Help Ukraine

Updated
2022-04-12

On April 8, a charity race Run for Ukraine took place in Yarkon Park in Tel Aviv. It was organized by the Israeli Friends of Ukraine and the Chance for Life Foundation together with the Embassy of Ukraine in Israel. Information partners are our "Israeli-Ukrainian Alliance" and the Israel Stands with Ukraine community.


After the welcoming speech of the Ambassador of Ukraine to Israel E. Korniychuk, the participants prepared for pre-selected routes - 1.5, 3 or 5 km. You could cover the distance by running, jogging or walking. Interestingly, most chose the route of 5 km.


580 people registered. The race was attended not only by families with children, couples and single runners, but also entire working groups of hi-tech companies Crazy Labs, Bluevein and Meron. The same companies helped organize the event. Those who came to support the runners did not have to be bored either: yoga classes, competitions, drawing of original lottery prizes and master classes for children took place for them. Guests could buy flags and T-shirts of original designs provided by the team of the online store "We Ukraine". All the money received goes to funds and communities to help Ukraine. In the first month,  collectively 100,000 hryvnias were raised.


According to the results of the race, 50,000 shekels were collected, which is about 456,000 hryvnias. "We are constantly trying to change the formats of measures to draw attention to the war in Ukraine. Our help is always targeted. This time the funds raised will be donated to the Tina Karol Foundation "Gravity", which helps children with cancer. The rest will be used to help provide hospitals in Ukraine, ”said Anna Zharova, one of the founders of the Israeli Friends of Ukraine NGO and CEO of Israeli Ukrainian Alliance.


One of the wards of the Chance for Life Foundation, 17-year-old Ukrainian Serhiy Kondratsky, was the guest of honor at the race. He has been battling cancer for almost 3 years, and in 2020 he arrived in Israel in critical condition for treatment. Serhiy opened the race with the words “I want to support people who are fighting for their lives in Ukraine. We speak different languages, but the goal is the same - we are fighting for our lives! ” The young man was supported in this by Israeli journalist and author of the book "Interesting Patient" Sergei Auslander. He has already won his personal victory over cancer and has become an example for Sergei of resilience, courage and strength of will. “On February 24, the world stopped having halftones for me personally, it became black and white. No one cannot remain indifferent and do nothing, because indifference and inaction are complicity. We all have to help Ukraine, and we are doing it together today, "Auslander said.


P.S. The co-organizer of the race is White Crow Sports Production.

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Buyers Tour:Furniture and Interior Design Industries in Ukraine

Date:

05.02 - 08.02.2019

About

As for the Export Strategy of Ukraine 2017 - 2021, presented by the Ministry of Economy and Trade of Ukraine, the IT and creative industries (services) are one of the seven key directions. Moreover, the Ukrainian Furniture market is a fast-growing segment of the economy which augments 14% annually. That is why Architects & Designers Buyers Tour was a well-time event in terms of Ukrainian Export Strategy implementation and further policy adoption.

Partners

Purpose

  • Deep dive into Ukrainian Furniture Industry and Interior Design Ecosystem.
  • Present Ukraine`s export capabilities in the sector of architecture and design
  • Lay the groundwork for long-term business relations between Israeli and Ukrainian enterprises in the sphere
  • Demonstrate the feasibility of the Ukrainian market niche.

Results/goals reached:

  • 10 - 15 participants, architects, developers and design businesses from Israel;
  • 20 - 40 B2B meetings in Kyiv and its region;
  • 60% of participants report increased business linkages with businesses in Ukraine;
  • 40 new business contacts established during the trade mission;
  • 5000 of target audience reached by the media campaign in Israel;
  • 8 B2B itineraries company-specific developed.
Study tour“Exploring Israeli FoodTech Industry”

Date:

29.10. - 02.11.2019

About

With expertise in biotech, food e-commerce and ingredient innovations, Israel holds its position as one of the biggest food tech communities globally. At the same time, Kormotech is the leading pet food producer in Ukraine. Therefore, we have found an opportunity for promising cooperation through sharing experiences with high-tech and family companies, innovation, and R&D сenters.

Purpose

  • Deeper insight into the Israeli market niche.
  • Discover the hottest technologies, get to know innovative approaches in production, business development and sales strategies on an international scale.
  • Expand and strengthen the network.
  • Sharing experience and learning from real successful cases.

Results/goals reached:

  • 7 B2B meetings with key industry companies in Israel;
  • Bringing to negotiations with 3 Israeli companies.